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asiandate review 2020

Being unobtainable just heightens the attraction for the world’s watches that are most-coveted

Being unobtainable just heightens the attraction for the world’s watches that are most-coveted

When Rolex revealed its Rainbow Daytona in 2018, the rose-gold that is flamboyant set with a gradated splash of colored sapphires across the bezel raised eyebrows.

“It ended up being one thing so playful and thus unforeseen from Rolex,” says Paul Boutros, who oversees watches for the market that is american Phillips auction household in nyc. Right after, the Rainbow Daytona was almost as tricky to find because the proverbial pot of silver. “I think you should be interviewed by someone high-level at Rolex to have one,” he adds.

The Rainbow has become a veritable white whale while Rolex’s Professional models—including the Cosmograph Daytona, Submariner, and GMT-Master II—are consistently difficult to obtain, with demand far outstripping supply.

Rolex produces just a few Rainbows each year, partially because of the difficulty of sourcing the 36 completely matched, colored sapphires that induce a mesmerizing ombrГ© impact in the bezel. The dial, with shimmery Gold that is pink Crystal counters, is defined with sapphire-baguette indexes in matching shades. The case that is 40mm further embellished with 56 brilliant-cut diamonds set to the lugs and crown guard, underscoring its extravagance.

Only Rolex’s many devoted and successful dealers that are authorized a shot at being allocated one. They, in change, offer them and then their many loyal, spendy VIP clients being way of saying many thanks.